Mercedes Benz 1909 - 1923


1909. Daimler's star. The suggestion to use the star as a trademark came from Gottlieb Daimler's sons. Their father had once sent his wife a postcard with a star marking out the house where he was living in Deutz. "One day this star will shine down on my work", he said. In 1909 a trademark was taken out on the star. Its three points symbolizes the three branches of motorization: on land, on water and in the air.
1919. Peacetime production. Drawing on experience gained with aero engines in the First World War, it was now decided to use supercharging in vehicle engines too.
1921. The first luxury models. In 1921 Daimler Motoren Gesellschaft presented two new vehicle models at the Berlin Motor Show. These were the first luxury cars of the post-war era.
1923. The Benz Drop-Shaped Car of 1923 was unusual in its basic layout and can be regarded as the first mid-engine racing car in the world..The drop-shaped car's greatest moment was in the Monza European Grand Prix.